YouTube Completely Changes the Video Production Process with AI

YouTube announced new AI tools for content creators at its Made on YouTube event on September 23. On the Studio side Ask Studio feedback tools explains thumbnail production and tools that help content decisions; Gemini Omni-based conversational editing assistant for Shorts and YouTube Create was also announced. This tool can help with actions such as reordering frames with prompts, trimming speech, and matching music to the beat.

YouTube is also on the video side A/B testing and other manufacturer tools expands.

Why is it important for the content creator?
The big change here is that AI is no longer just for producing video, throughout the entire production chain, from idea to editing to thumbnail coming into use.

Date: September 23, 2026